A CUSTOMER

A CUSTOMER IS THE MOST IMPORTANT PERSON IN ANY BUSINESS.

A CUSTOMER IS NOT DEPENDENT ON US  -  WE ARE DEPENDENT ON HIM.

A CUSTOMER IS NOT AN INTERRUPTION OF OUR WORK  -  HE IS THE PURPOSE OF IT.

A CUSTOMER DOES US A FAVOR WHEN HE CALLS  -  WE ARE NOT DOING HIM A FAVOR BY SERVING HIM.

A CUSTOMER IS A PART OF OUR BUSINESS  -  NOT AN OUTSIDER.

A CUSTOMER IS NOT A COLD STATISTIC  -  HE IS A FLESH  -  AND BLOOD HUMAN BEING WITH FEELINGS AND EMOTIONS LIKE OUR OWN.

A CUSTOMER IS A PERSON WHO BRINGS US HIS WANTS  -  IT IS OUR JOB TO FILL THOSE WANTS.

A CUSTOMER IS DESERVING OF THE MOST COURTEOUS AND ATTENTIVE TREATMENT WE CAN GIVE THEM.

A CUSTOMER IS THE LIFEBLOOD OF THIS AND EVERY OTHER BUSINESS.